Case Study: You Can Count on Us

Dec 15, 2020

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...

Continue Reading

Case Study: A StuPENdous Promotion

Dec 08, 2020

Description: Dart PenIndustry: TechnologyWhat it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purchase an...

Continue Reading

Case Study: Bake in Business

Dec 01, 2020

Description: Set of 4 Measuring CupsIndustry: Hospitality / TourismWhat it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to the r...

Continue Reading

Case Study: Let the Games Begin!

Nov 16, 2020

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...

Continue Reading

Case Study: Jot It Down

Nov 09, 2020

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...

Continue Reading

Case Study: Yes, We Can!

Oct 25, 2020

Description: Kan-TasticIndustry: Food & BeverageWhat it was purchased for: Fast-food chain giveaway for college football night.How it was distributed: The vendor handed the Kan-Tastic out at the...

Continue Reading

Case Study: The Write Way

Oct 10, 2020

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of se...

Continue Reading

Case Study: Good Deeds for Kids in Need

Oct 03, 2020

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraising eve...

Continue Reading

Case Study: The Write Stuff

Sep 19, 2020

Description: Rumba PenIndustry: AutomotiveWhat it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country.How it was distributed: Pens were ...

Continue Reading

Case Study: Success on Campus

Sep 11, 2020

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most st...

Continue Reading

Case Study: Lunchtime Loot

Sep 04, 2020

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

Continue Reading

Case Study: A Cheese-y Promotion

Aug 20, 2020

Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo FolderPersonalization: Restaura...

Continue Reading

Case Study: Where Has Your Pen Been?

Aug 06, 2020

  Products Javalina Splash® Pen   Industry Technology   Application Contest   An internet company created a branded website for a promotion called “Where has yo...

Continue Reading

Case Study: A Spoon-taneous Promotion

Jul 30, 2020

Description: Spoon MugIndustry: AdvertisingWhat it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers.How it was distributed: The spoon mugs were fi...

Continue Reading

Case Study: Financial Industry

Jul 22, 2020

  Products Javalina® Classic Pen   Industry Financial   Application Direct Mail   A local bank wanted to increase awareness of its low mortgage rates and decided to d...

Continue Reading

Case Study: It Takes a Village

Jul 15, 2020

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...

Continue Reading

Case Study: A

Jun 02, 2020

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

Continue Reading

Case Study: Guess the Flavor Lip Balm

May 26, 2020

    Guess the Flavor Lip Balm   Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve  Goal of Promotion Generating positive reinforce...

Continue Reading

Case Study: Computer Repair At Your Fuzzy Fingertips

May 19, 2020

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

Continue Reading

Case Study: Too Hot to Jot

May 11, 2020

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....

Continue Reading

Case Study: A Not-So-Silly Idea

May 04, 2020

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...

Continue Reading

Case Study: Zip It Up

Apr 13, 2020

Description: Hit Sports Pack with Front ZipperIndustry: Broadcast Media/TelecommunicationWhat it was purchased for: A cellular provider needed giveaways for an event at a major university.How it...

Continue Reading

Case Study: Life of the Mardi

Apr 06, 2020

 Market: HospitalityObjective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. The...

Continue Reading

Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Mar 29, 2020

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

Continue Reading

Case Study: Bringing Back the Fanny Pack

Feb 15, 2020

Market: EntertainmentProduct Use: Gift With PurchasePromotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...

Continue Reading

A Lunch That Packs a Punch

Jan 24, 2020

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...

Continue Reading

Case Study: Recycle, Reuse, Read a Book!

Oct 15, 2019

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

Continue Reading

Case Study: Save the Date, Save the Day

Oct 08, 2019

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...

Continue Reading

Case Study: Attract New Customers

Sep 16, 2019

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

Continue Reading

Case Study: Raise Your Glass!

Aug 25, 2019

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...

Continue Reading

Case Study: Employee Appreciation Gift

Aug 04, 2019

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

Continue Reading

Case Study: Stick to the Schedule

Jul 28, 2019

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

Continue Reading

Case Study: Raise Your Glass

Jul 21, 2019

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

Continue Reading

Case Study: Keeping Colds at Bay, One Spritz at a Time

May 24, 2019

  Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of C...

Continue Reading

Case Study: A New Way to Do Cross-Promotions

May 03, 2019

  Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch  Goal of Promotion: Promoting Store Sales Description o...

Continue Reading

Case Study: Sharper Students

Apr 04, 2019

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advoca...

Continue Reading

Case Study: Improve Sales and Traffic

Mar 21, 2019

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

Continue Reading

Case Study: Happy to Hang Around

Feb 27, 2019

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

Continue Reading

Case Study: Charity Fundraiser

Jan 29, 2019

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

Continue Reading

Case Study: A Hole in One Promotion

Jan 22, 2019

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

Continue Reading